KurseAcademy

Learning path

Digital marketing with a clear starting point

Start inbound in Spanish with HubSpot, then Google Actívate’s official overview, and Google Ads on Skillshop if advertising is your job. The conditions are stated: you need an account and each platform issues its own certificate.

Who it is for
Anyone who wants digital marketing without paying a platform on day one.
When you finish
Understand inbound, Actívate’s overview and Google Ads certifications, not a master’s.
Start with the first stage

  1. Stage 1 of 4 · Start here

    Stage 1 of 4: Inbound with the conditions in view

    It is in Spanish, free with an account, and HubSpot issues the certificate. We do not list it as a university or as free with no caveats.

    Free with conditionsStarting point

    Inbound Marketing — HubSpot Academy

    A free HubSpot course on inbound, in Spanish. It requires an account. HubSpot issues the certificate, not a university. It is a clear starting point if you want digital marketing without paying an expensive platform.

    HubSpot Academy · Beginner · Spanish

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    Next: Widen to digital channels

  2. Stage 2 of 4

    Stage 2 of 4: Widen to digital channels

    HubSpot’s digital marketing course joins SEO, email and social. It still asks for an account. Avoid jumping to paid ads without that map.

    Next: Google Actívate’s official overview

  3. Stage 3 of 4

    Stage 3 of 4: Google Actívate’s official overview

    Digital Marketing Fundamentals is Actívate’s broad course, in Spanish, with an account. There is a Skillshop badge, not a university degree. It does not replace HubSpot or a Google Ads certification.

    Free with conditions

    Digital Marketing Fundamentals — Google Actívate

    An official Google course on Skillshop, in Spanish: 17 modules on strategy, customers, content, social, search, email, video and Google tools. Self-paced. You need an account. On completion there is a Skillshop digital badge, not a university degree. It fits as a broad overview; it does not replace the Google Ads certification.

    Google · Beginner · Spanish

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    Next: Get certified in Google Ads if ads are your job

  4. Stage 4 of 4

    Stage 4 of 4: Get certified in Google Ads if ads are your job

    Skillshop is the official center, in Spanish. It is free with a Google account. It is not a single course: you choose the certification.

    See what comes next

What next

If your next step is an online store, Actívate’s e-commerce course is there. Skillshop also has Analytics; we do not list it until a stable GA4 URL is confirmed.

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